Rumor: Yahoo to Acquire Tumblr

Rumors are swirling that Yahoo will acquire Tumblr, one of the most popular blogging platforms. Tumblr says it is currently home to 108 million blogs with over 50 billion posts. AllThingsD reports that the Yahoo board will meet Sunday night to consider a $1.1 billion Tumblr acquisition.

CNBC tweeted that Yahoo is planning to hold a product-related news event Monday night in New York City. Yahoo CEO Marissa Mayer plans to speak at the event.

The Verge notes that Bloomberg reports that the press event is about a Flickr update. However, it could be a Flickr update, plus the Tumblr acquisition if the Yahoo board approves the rumored deal.

Posted on May 17, 2013

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