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July, 2005 Archives
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Blogs Will Empower Supermarket Consumers
Phil Lempert, the Food editor at the Today Show and owner of
the Supermarket Guru website,
says blogs will make a huge impact on the food world. Through blogs customers can spread recipes, ideas, complaints and health tips.
It?s all about the continuing evolution of consumer power. What started out
as backyard discussions over clotheslines, where our mothers would discuss
their opinions about retailers and products, evolved into 24 hour toll-free
consumer hotlines, full-time consumer affairs staffs, letters to the editor
and, at times, even protests and boycotts. Consumers want to be heard. They
want to actively communicate their thoughts and preferences; as well as
expose dishonest practices, false claims and bad service.
The article was good but it lacked any links to food blogs. So, to get you
started, some good links to food blogs can be found
here, here and
here.
Posted on July 31, 2005
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How Beijing Censors the Blogosphere
Try to blog "Falun Gong" in China's censored blogosphere and it is converted instantly to gibberish. Get something past the government filter and you get
a phone call telling you to remove it. China's two leading blog services Blogcn and Bokee are heavily censored by the government. Even Microsoft complies with Beijing's strict blogging rules. BusinessWeek reports on how Beijing is controlling what is blogged in cyberspace:
Both Blogcn and Bokee have filtering systems that prevent users from writing about taboo topics. A Blogcn user, for instance, who tries to write "Falun Gong" will find the term converted to gibberish on screen. If a forbidden phrase makes it past the filter, the company might get a call from the police demanding that the offending post be removed. "We can immediately fix it," says Hu, who adds that he has gotten only "four or five" such calls in the past two years. It's not just Chinese companies that cooperate with the censors. A joint venture operated in China by Microsoft Corp.'s MSN blocks words such as "democracy" in the subject lines of blogs on its site. Microsoft says it simply is complying with Chinese laws and norms. And China's censors can intercept traffic from overseas services such as the one that hosts Muzi Mei's blog. For instance, San Francisco-based Six Apart, which is home to some Chinese-language blogs, has been blocked from the mainland twice. "China would be an opportunity for us if a Western company could go in and have a dialogue, but right now that's not the case," says Anil Dash, a Six Apart vice-president.
The article says that China has about 3 million bloggers today.
Teenagers around the world have created pretty elaborate code
words for SMS messaging so it seems likely that some of these
3 million bloggers are doing the same thing in China to work
around the strict government controls -- we hope they are anyway. Microsoft continues to receive criticism for allowing its blogs to be censored by China's government.
Posted on July 30, 2005
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Yahoo Promotes User-Submitted Video with Yammy Awards
Yahoo is promoting user-submitted videos with a new contest called The Yammys (Yahoo's Video Search Awards). To find The Yammys homepage people have to search Yahoo for the keyword Yammys or you can click here. Videos will be accepted until August 17th, 2005. The Yammys will offer five different categories:
- Road Trips: Fun vacation moments.
- Office Humor: Pranks, skits, and other office hijinks.
- Bloopers: DOH moments.
- Pets: Yahoo wants to see what Fluffy can do.
- I Can't Believe It!: A miscellaneous category -- it doesn't fit into any of the above categories.
Here are the contest phases:
- Videos accepted between July 27 and August 17.
- Semi-finalists announced on August 30
- Fans and friends cast their votes August 30-September 12.
- Grand prize winner selected and announced by celebrity judges approximately September 19.
The celebrity judges Jenny McCarthy, Kelly Monaco, Pauly Shore and Director Wyatt Neumann will make the final decision about who wins in each category.
(Via ClickZ.com)
Posted on July 29, 2005
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Bloggers Track Massive Flooding in Mumbai
Bloggers are reporting on the terrible monsoon season occuring in Mumbai, India. The death toll has already exceeded 800 according to a BBC news story. InformationWeek reports on a blog called The Monsoon of 2005 that is reporting on the floods. Other blogs can be found here, here and here. More blogs about the Mumbai flooding can be found here on Technorati.
Posted on July 29, 2005
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Blogging on the Rise in the UK
As one would expect blogging activity is climbing in the UK. An article from Webuser, a UK Internet magazine, reports that information from Hitwise indicates that traffic to blogs in the UK now accounts for 1 in every 200 website visits. Hitwise also reported that traffic to MySpace.com's blogs have soared and MySpace is now the fourth most popular blogging service in the UK. MySpace was recently acquired by News Corporation.
Posted on July 29, 2005
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Blogosphere Highlights 7-28-05
Here is a public service pamphlet from the Nonist about blog depression. Blog depression can affect anyone at any time.
Understanding inbound links: The Blog Herald provides a 2,461 word article that basically explains why getting a link from a blog with high traffic will bring more traffic to your blog than one with little or no traffic. One criticism of the article is that it downplays traffic from the mainstream media, search engines and traditional websites. For example, if you write a trade industry blog
you could obtain considerable traffic if a trade print magazine mentions your blog. But it may not be easy to measure print traffic since there is no referring link (unless, of course, the article is reprinted online with a hyperlink). In a good 240+ word summary, Blogebrity added that you also need to write good content because no one will link to fluff -- except Blogebrity. The long article must have exhausted the Blog Herald because today they tried some pretty donklephunny blog fiction involving Satan, Microsoft and Robert Scoble.
The New York Times has an article about vlogs including Village Girl, The 05 Project and The Carol and Steve show.
Below the Fold is tired of the debate about press releases. It is unlikely any arguments against press releases are going to stop them from being released anyway.
Because of Bloglines Zoli reads the A-listers similar posts about the same topic over and over:
But thanks to Bloglines, I get to read the same article 3-4 times in the course of a day or so, as our A-listers quote each other often adding little extra value.
Several romance authors calling themselves the Whine Sisters are celebrating "Real Men Don't" Week in their blogs.
Ugliest Dog test: Doc Searls is testing the blog search engines using a post about the world's ugliest dog.
Blogebrity discusses tattoo blogs and says to bookmark Needled.
Fox has acquired the the popular social networking and blogging service MySpace.com, which is used primarily by teens and 20-somethings. Corante has articles on this acquisition here and here.
The Getting Things Done book has turned into the GTD productivity craze with blogs and GTD tags being launched by productive bloggers.
Ken Leebow affectionately calls his blog Babs (Blogging about Blogs). He has set up a delicious site at del.icio.us/babs
Shai Coggins now has eight bloggers listed on her Blog1000 list of bloggers with 1,000 or more posts on their blogs.
Carnival of the Capitalists is a travelling business blog show. The latest entry
can be found on the Political Calculations blog. (Via Blog Business World)
The Internet was really hurting for another gadget blog. Fortunately, the Bloglogic network was able to provide one with Gadgetizer.
Newsweek has launched its Technorati-powered
blog roundup feature that lists blogs linking to
its news stories.
The Comic Strip Blog has a new comic featuring three bloggers: Dave Winer, Robert Scoble and Darren Rowse (ProBlogger.net).
Stephanie Klein, the author of the Greek Tragedy blog, gets a New York Times write-up which says she has a book called Straight Up and Dirty coming out in April, 2006. If that isn't enough NBC is developing the book into a half-hour comedy series.
Ms. Klein's blog is a voyeur's playground, with many photos of Ms. Klein, her friends and the swanky places they go. But the allure is muted by accounts of Ms. Klein's childhood summers at fat camp, the husband she says cheated on her when she was pregnant, her subsequent abortion and her ongoing quest for love. Nothing, it seems, is too private not to share with readers.
Merge, filter, sort and shake feeds with FeedShake.
Susan Mernit reports on a new blog/site covering citizen journalism
called Media Giraffe.
Eater is a new restaurant blog from Lockhart Steele, the editor at Gawker. Steele also has a popular real estate blog called Curbed. (Via Blogspotting)
Posted on July 28, 2005
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Kids + Blogs = OK
There are lots of articles appearing in newspapers about how blogs
and the Internet are putting kids at risk. The biggest argument is
that teens will reveal too much information about themselves in blogs
making it easy for a predator to find them. A new article from
the Christian Science Monitor by Laura Matthews may make concerned parents breathe a little easier. Laura Matthews, a freelancer and single mother, says that parents need to be vigilant about their kids Internet use and that the educational benefits kids gain from being online is worth the time investment. She also explains that blogging is writing and that means your avid young blogger could be a future Pulitzer winner.
My daughter discovered online journals, or "blogs," when she was 16.
After a lot of negotiating, she was allowed to start her blog on
www.xanga.com. Her "xanga" had to be accessible by me. She couldn't post her real name, photos of herself, or her location, and I encouraged her to warn her friends not to either. But in keeping an eye on her xanga, I also had access to her friends' xangas. Surprise - this opened me up to a whole new world of insight into today's teenager. These kids can write.
To keep a blog going, you have to have the discipline to write daily. This
puts today's young bloggers on the fast track to future Pulitzers. To keep
your friends coming back, you have to be interesting, funny, intelligent,
relevant. These kids are all that and more. Once I got past the immature
spelling and punctuation (along with usual teen slang and vulgarity), I
was treated to some of the best poetry I've ever read. All of their blogs
together are a veritable anthropological study of high school life. One
senior I know has, in four years, transformed from what seemed like
functional illiteracy - incomplete sentences, poor spelling - into a
blossoming philosopher headed for a major university.
Laura Matthews also includes a handy chart in the article that she uses in her household to determine what kids can and can't do online depending on their age.
(Via Weblogg-ed)
Posted on July 28, 2005
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Google, AOL and Start.com Let Users Add RSS Feeds
Google is allowing users to add RSS feeds to its personalized
homepage service that so far has no name (like My Yahoo). Buzzhit provides an example of what feeds look like on Google. Bloggers are also reporting that AOL has launched the beta of a new service that lets users add their favorite feeds to a personalized start page. Search Engine Watch reports that Feedster is powering AOL's new RSS features. And Microsoft also has a test going here at start.com. There is a feed search on start.com and you can add your favorite feeds by pressing the down arrow on the preview button in the top left-hand corner and then selecting "my feeds" and then "add feed." Yahoo has allowed users to add their own feeds at my.yahoo.com for a while now.
Posted on July 28, 2005
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Technorati Improves Performance and Adds Languages
David Sifry, the founder and CEO of Technorati, writes on
his blog that Technorati has launched a new language service on
Technorati that lets users search by language as an additinal
option. For example, if someone is searching for
Harry Potter
they can sort the search results to show only the ones written in a
specific language such as Dutch, English, French, German,
Japanese, Chinese or Spanish. David Sifry also says they are working on improving Technorati's performance as they try to keep up with the rapid growth. He says Technorati now receives more traffic in one week than they used to get in one month just four months ago:
So, we have been working really hard on performance and scalability
improvements for the service. Just as the size of the blogosphere has
been growing by leaps and bounds, and our traffic growth has been
growing even faster. We just had another 40%+ growth in traffic this
month - which makes this month the fourth month in a row of these kinds
of traffic jumps. Basically, that means that we are now serving more
traffic in a week than we did in a month just 4 months ago. So, we've
been racking and stacking servers - over 200 now in our data center,
and more coming each week, and we've been fixing bugs and making
performance enhancements on the web site as well. Our median time
from post to index is now under 5 minutes. That means that on average,
we index your blog posts in under 5 minutes from when you post them to
the web. All you have to do is make sure that your blog software sends
us a ping.
Sifry also mentioned dealing with spam which is unfortunately going to be one of the biggest headaches for blog search engines. Spammers are always looking for easy ways to cheat by creating fake blogs and manipulating search algorithms.
Posted on July 28, 2005
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Mainstream Media Tries to Blog
Variety's Brian Lowry reports (thx Jossip) on some of mainstream media's attempts at blogging and he isn't impressed:
Newspapers have become strangely enamored with Web logs, a.k.a. blogs, recently adopting an "If you can't beat 'em, join 'em" mentality. Examples range from inkink-stained curmudgeons blogging away at the TV Critics Assn.'s semiannual gathering in Beverly Hills to the Los Angeles Times' revamped, Internet-oriented Sunday op-ed section. No one, in fact, is immune from high-tech pandering, including National Public Radio's "Talk of the Nation" program, which solicited emails last week containing listeners' TV series suggestions in a misguided attempt to seem cool.
Lowry also explains how difficult it would be to blog "events like press tour or the network upfronts." Despite the difficulty, Lowry attempts to blog his thoughts during some press tour Q&A sessions anyway and has some funny comments. Here are a few highlights:
9:17: Interesting Wall Street Journal editorial. I had no idea that President Bush had cured polio.
9:21: They're only up to Wednesday night? What is this, a congressional filibuster?
9:47: Mental note: Investigate Karl Rove's role in determining the "Dancing With the Stars" winner. Geez, get a life, people.
10:34: Tom Cruise and I are the same age. I should call my sister and thank her for never volunteering to handle my publicity.
On Squared comments on Lowry's column and questions why journalists even bother to report on press tours if they are so awful.
If the press tour is as wretched as Lowry's stream-of-consciousness internal brain babble makes it out to be at the bottom of the column, why in heaven's name does he and the rest of the critic sheep even bother going and "reporting" on it? Break away from the wool-wearers and find something the audience may really want to read about -- in a blog or in a story. Garbage in. Garbage out.
There are several mainstream media companies with blogs now. Here are just a few:
Variety (4): 4 Blogs covering games, comics, style and film.
CNET (29): 28 Blogs + Blogma
Fox News (6?): Six sort of blogs. See bottom of Fox News homepage. Fox News really needs some help in the blogging department.
MSNBC.com (15): Altercation, Clicked + 13 others.
BusinessWeek (7): BlogSpotting + 6 others.
Washington Post (2): Achenblog and Deep Throat Blog
IDG (12): Blogfaction.com blogs
The Guardian (6): Newsblog + 5 others.
Christian Science Monitor (several): Several blogs and RSS feeds offered.
Check CyberJournalist.net for a bigger list of blogs by newspapers and journalists.
Posted on July 27, 2005
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87% of Teens Used Internet in 2004
87% of all teenagers used the Internet in 2004 according to a new Teens and Technology report from the Pew Internet and American Life Project. This information probably comes as no surprise to any parent of a teen or to anyone who has been following the teen blogging trend. A large percentage of bloggers are teens and young adults -- a study from May, 2005 found that 19% of online Americans ages 18-29 have created blogs, compared to just 5% of those 50 and older. And many teenagers have a blog without their parents knowledge.
Teens typically use blog tools that also provide social networking services and allow photographs to be posted like MySpace.com -- which was recently acquired by News Corporation. Teens also like online journal services like Xanga.com and LiveJournal.com. In May, 2005 MSNBC.com reported that 400,000 of LiveJournal.com's 7 million users are under 16. A recent article warning that teens were revealing too much information about themselves on Xanga.com said that 91 percent of Xanga.com's 40 million users are 13-29 years old.
ClickZ.com reports on the new Pew study and describes some other uses of the web and technology by teens besides blogging.
Teens now use a broader array of online content and services. E-mail is still the number one activity at 89 percent, though it slipped marginally from the 92 percent reported in 2000. Visits to entertainment Web sites (TV, music, sport and movies) were noted by 84 percent of teens (up from 83 percent in 2000). The likelihood of teens going online to play games jumped to 81 percent, up from only 66 percent in 2000. Checking online news (76 percent), purchasing online (43 percent) and getting health information (31 percent) were also up.
In comparison with adults, teen play more online games, IM more, and have a higher propensity to go online to get news on current events.
Posted on July 27, 2005
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Forbes Anoints the Best of the Blogosphere
Forbes.com has announced its new Best of the Web feature for Summer, 2005.
Just to set the stage, Forbes reminds us that there are 14 million blogs with 12,000 new blogs each day. Unfortunately, not all of them are interesting enough to read.
Of course, most blogs are mind-numbingly dull. You need to dig deep to
find the gems and that is exactly what Best of The Web has done for you.
We identify 100 of the best blogs in 20 categories ranging from Art and
Literary blogs, to Small Business, Marketing, Shopping and Music blogs.
Forbes
reviewed blogs in multiple categories including automobile blogs,
blog tools, city blogs, marketing blogs, political blogs, small business
blogs, shopping blogs and video game blogs.
Did we mention that our Shopping Blog at ShoppingBlog.com was
a Forbes Best of The Web Pick in the shopping category? We're pretty stoked about it. In a totally modest way, of course.
Posted on July 27, 2005
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Gravatar.com Provides Avatars for Blogs
A gravatar is an 80x80 pixel icon that you can use to
identify yourself when you post comments on a blog that accepts gravatars. You can get one at
Gravatar.com and you can find out more about them on the Gravatar blog or in the
Gravatar faq.
Gravatars are tied to a user's email address and are most
frequently used in weblog comment sections.
Think of gravatar.com as a dictionary that associates email
addresses and avatar images. When you leave a comment on a
weblog and provide your email address, the weblog can use
your email address to look up your avatar. Since the dictionary
is available to anyone, a single avatar image can represent
you across many different weblogs.
This link
shows some popular websites that include gravatars in their
blog comment sections -- like those used with the Haloscan service.
Instructions for including gravatars in a weblog are provided
here.
According to Gravatar's blog at least 10,000 gravatars
have been created -- but this was an
entry from several months ago so there are likely even more
gravatar accounts today. For more blog add-ons check this
useful section on weblogs.about.com where we also found out
about gravatars. You can also read our past entry about
things to put on your blog for other add-ons.
Posted on July 26, 2005
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Toxic Weblog Fears Expand to Include All Free Hosting Sites
Websense Security Labs, an Internet security firm, has warned that free blogging and photo hosting websites are being used to spread malicious code onto personal computers. The warning did not name any hosting service in particular but gave a broad warning against all kinds of free hosting services. Websense said this trend has expanded since they first warned of toxic weblogs in April, 2005.
In the first two weeks of July 2005 alone, Websense Security Labs has discovered more than 500 incidents of free web hosting sites that were created to spread keyloggers, Trojan horse downloaders, Trojan horse droppers, and other harmful spyware and malware. Earlier this year, Websense reported that free blogging accounts were being used to harbor malcode-this trend is now expanding to any form of free web hosting site. The recently uncovered sites include those available for hosting online journals, photo albums, greeting cards, music, sports 'fan' pages and online scrapbooks, among many other popular purposes.
"The growth of this trend is alarming. July has seen a major boom?in the first two weeks alone we found more instances than in May and June combined," said Dan Hubbard, senior director of security and technology research for Websense. "Some of the sites may be created with automated shared hacking software and free online tools, while others are built to appear more legitimate. For example, one of the sites found by the Labs included music that accompanied a greeting-card message which runs while your computer is being infected with spyware."
(Via News.com)
Posted on July 26, 2005
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Survey: Most Bloggers Don't Blog for the Money
Here are some results from a recent BlogKits.com survey that asked the question "What is the primary reason you have a blog?"
It's fun - 14%
To make money - 18%
Blogging is cool - 3%
I like to write - 36%
It helps me relax - 1%
It's fun and I can maybe earn a buck while I'm at it - 28%
Some bloggers wrote headlines (like this headline that reads: Survey: 48% of Bloggers are in it for Money) suggesting that many bloggers are blogging just for money but this is simply not the case -- at least according to the survey. Only 18% indicated that the primary reason they have a blog is to make money. 28% of bloggers chose the "it's fun and I can maybe earn a buck
while I'm at it" category but it would be a stretch to add these bloggers to the bloggers that are in it just for the money. According to this study (which was conducted by a company that promotes blog advertising) most people are just blogging for fun and/or because they like to write. If you look at most of the blogs on the Internet that seems pretty reasonable.
(Via ReveNews.com)
Posted on July 25, 2005
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CNET Launches Blogma
Steve Rubel notes that CNET has launched Blogma, a new blog that will go with News.com's 28 others blogs. Blogma discusses current technology news stories and contains quotes from other blogs discussing the story. Blogma also highlights blog news and popular topics in the blogosphere. The most recent entry is this post
about Yahoo's Konfabulator acquisition. As of this writing a couple of the blogs quoted were not given links -- it seems unfair to quote a blog but not give a link so hopefully this will be corrected. Other quoted blogs on Blogma are linked off the News.com website. CNET launched Blogma without owning blogma.com. Blogma.com forwards to this blogma
blog that hasn't been updated since 2004.
Posted on July 25, 2005
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Tech Companies Doing Brunt of Corporate Blogging
An Inside Bay Area article about corporate blogging mentions the blogs by Boeing, GM and Stony Brook Farms -- which are probably three of the most frequently mentioned corporate blogs. But slowly and surely some other corporations are stepping into the blogosphere. The QuickBooks general manager agrees that companies need to be part of the online conversation.
Paul Rosenfeld, the general manager of QuickBooks Online Edition, couldn't agree more.
"The customer is already talking about the corporation and its products online. Just Google the name of your product plus 'sucks' and you'll see what I mean," Rosenberg said. "You can be a part of the conversation or you can ignore it.
"We started a blog in July 2004. We believed a more authentic and uncontrived marketing message with customers would get more of their confidence," he said.
So far it is mostly technology corporations taking part in the blogosphere -- 75% according to David Sifry, Technorati's CEO.
David Sifry, Technorati's chief executive officer, said three-quarters of the 9,000 corporate blogs Technorati has tracked are high-tech companies and most of the rest are related to high-tech.
"Of the non-tech blogs, they are mostly public-relations companies, marketing consultancies and real estate," he said.
Posted on July 25, 2005
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Blogosphere Highlights 7-23-05
The Transformers movie already has a blog even though
the film is not out until July, 2007.
Blogebrity
points out the numerous 1950s and 1960s Soviet communism-related posts on
Boing Boing. They have a
Disney fetish at Boing Boing as well.
HealthNewsBlog.com
reports that Yahoo has launched several health blogs.
Our sister blog, the Pleasant Morning Buzz, comments on one of the new blogs by
Yoga expert, Rodney Yee.
The web is the new battleground for video and digital entertainment.
Bizreport.com reports that blogging will definitely get you fired if you
blog that one of your students is "incredibly hot" like this former journalism instructor
did.
Paul Purdue, founder and president of iFulfill.com, an online retail order fulfillment house for medium and small online businesses, has started a blog about finding balance between career and family life.
Flickr reports that sometimes they suck.
If you decide to send your blog into space don't use
profanity or write a dull blog or the aliens might decide not to visit.
Gavin tells of his struggle to get his blog (Gavin's blog) up to the #1
position on Google for the keyword "Gavin." He's up to #3 now on Google.com.
Jeremy Zawodny asks when will blogging peak? Zawodny suspects blogging may
become "just another part of daily life for a bunch of people? ...just like
on-line shopping." That wouldn't be such a bad thing because online shopping
has been growing at a steady clip every year and still hasn't peaked.
Darren Rowse at ProBlogger recently received his
biggest AdSense check yet and a few other bloggers claim to have earned big
payments from Google's text advertising program. Gojomo isn't nearly as
ambitious. His 2005 target is just $10.
Randy Charles Morin explains A-List Linking in his RSS Blog. Morin says
A-List Linking is where bloggers "link to the a-listers like mad in hope that
they'll just link to us once in a blue moon and boost our Google karma." Scoble
responds and
says that the blogosphere is now a flatland and that the linking to the a-listers
strategy no longer works:
That technique doesn't work anymore. There are simply too many people trying that
technique now so there's no way any one blogger can keep up with it all (A-list or no).
Here's what does work: be interesting. Get 10 other bloggers to link to you. Forget
the A-listers. They don't matter anymore. Well, they don't matter as much.
Got bloggers block? B.L. Ochman offers the top 10 topics to blog about.
Robot Johnny has celebrated his second blog anniversary.
Ben Bleikamp on discovering that he is a blogebrity.
Posted on July 23, 2005
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Blog Costs Magazine Editor Her Jobs
The New York Post reports that Nadine Haobsh lost her job as associate beauty editor at Ladies' Home Journal and was turned down by another job at Seventeen because of her blog. Nadine ran the Jolie in NY blog where she gossiped about her job and the women's magazine industry.
The 24-year-old Barnard grad's online journal was a must-read with Vogue and Glamour peons and higher-ups. Other media-centric blogs like Gawker and Media Bistro pondered her identity.
But when news of her true self was unmasked in a mass e-mail this week - and spread faster than an Est?e Lauder goody bag around a Cond? Nast office - Haobsh saw the downside of fame.
Her bosses at Ladies' Home Journal "thought it displayed a lack of respect for the industry and a lack of professionalism," a contrite Haobsh said yesterday.
"I understand that," she said.
Despite having lost her magazine job, Nadine blogs in a post titled "New Beginnings" that she is getting interviews with major media outlets and has book deals being discussed:
It would be an understatement to say that this was the weirdest week of my life. On Tuesday morning, I had a job I loved, a nice salary and was living in blissful oblivion. Flash forward to today, and I've given interviews to the New York Post, Fox 5 News and CNN (are you kidding me??), have a very, very big interview set for tomorrow (until it actually happens, my lips are zipped), have meetings this coming week with multiple book agents and-oh, yeah, that-am quickly approaching the poverty mark. 24/7 ramen: can't wait!
Posted on July 23, 2005
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U.S. Cities and States Promote Tourism With Blogs
A USA Today
article discusses travel blogs that are being used by the
tourism offices in Milwaukee, Minneapolis and Pennsylvania. One of
the blogs is
Play in the City, a Milwaukee travel blog by Erin
Leffelman, a 23-year-old UW-Milwaukee graduate with a degree in
Journalism (pictured on right). USA Today describes the support Erin
Leffelman receives from Milwaukee tourism office for doing the blog.
But while Leffelman's playinthecity.blogs.com doesn't mention it,
the 23-year-old waitress and aspiring journalist is getting a little
help from Milwaukee's tourism office: a year's worth of high-speed
Internet access, $1,700 in computer and camera equipment and free
access to many of the outdoor diversions she'll be describing in her
twice-weekly musings.
The article also mentions two other states that are promoting
local tourism with blogs: Pennsylvania and Minneapolis.
Last month, Pennsylvania's tourism site,
visitpa.com, launched six
blogs written by "real people" taking road trips across the state.
Accompanied by digital photos and videos, the diaries cover such
diverse pursuits as antique shopping, mountain biking and attending
a NASCAR event. The authors - a family of four, a history buff, and a
Harley-Davidson rider among them - receive $1,000 for each of three
journeys they'll write about this summer.
Minneapolis' visitor and convention bureau, meanwhile, is soliciting
applications for three culturally diverse "online tour guides" - a
heterosexual couple, a family with children, and a gay male couple or
group of gay male friends - who will post journal entries on the
bureau's Web sites at least once a week for six months. The bloggers'
payback: a "package of fun" that includes hotel rooms, event
tickets and gift certificates.
While the blogs are technically "sponsored" as long as the bloggers
appear to be honest and there is some level of disclosure it is
probably a smart strategy. Like
Hyku says there should probably be a mention of the sponsorship somewhere
on the blog. It is unlikely that mentioning the sponsorship would turn
people away from Leffelman's blog. And most bloggers and aspiring journalists
Leffelman's age are probably going to say it sounds like she got a
pretty good deal. It is a sponsorship but it is a different kind
of sponsorship then if she were being directly paid by a particular
tourist attraction or a specific soft drink brand that she kept
working into the blog without identifying them as an advertiser.
Posted on July 22, 2005
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The Blogger Rock Band Analogy
This is the first time we have seen bloggers compared to rock bands. A recent Wired article about web publishers that are looking again at the idea of paid content ended with the following comments about bloggers by Pat Kenealy, International Data Group's CEO:
And what of blogs?
Kenealy tosses out another analogy: "Every blogger is a rock band without a record contract."
I guess he means weblogs will continue to be free.
Kenealy also thinks that improvements in software wil help micro-transactions lead they way towards paid content. The problem with Kenealy's theory is that right now blogs are making it easy for people to find all the free content that's available online and giving them free access to experts in all fields.
Posted on July 22, 2005
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BlogPulse.com Launches Blog Profiles Beta
BlogPulse.com has announced the launch of some very interesting new features including a tool called BlogPulse Profiles that allows people to obtain data about individual blogs including popularity, posting frequency and incoming links.
The blogs are ranked by the number of citations over the
last 30 days. This is very different than the Technorati
rankings which ranks blogs by the total number of
blogs that link to them. Blogs will need to have continuous
incoming links from blogs to stay in the top 10,000 on
BlogPulse.com. It is interesting to note that Boing Boing
is ranked #3 on BlogPulse.com with Engadget.com currently ranked in the #1 spot. On Technorati, Boing Boing holds the #1 position firmly with a very large lead -- it has nearly 5,000 more incoming links than Instapundit.com, the #2 blog. BlogPulse.com's popularity measurements will clearly push out blogs that don't continue to get citations on a regular basis and boost the rankings of blogs that get frequent citations.
Here are some of the other features provided by
the new BlogPulse.com tool.
Overview: The Overview page lists the blog's name and website address as
well additional information for the top-ranked blogs.
Only the top 10,000 blogs have an overview feature showing
ranking, posting frequency and a rank trend graph. If you look at
the BloggersBlog.com
overview you can see the rank by citation count, post frequency
and a graph showing the change in ranking over time.
Posts: The Posts section shows the blog's ten most recent posts as well
as some of the keywords used in these recent posts.
Citations: The Citations tab lists recent citations (links to the blog)
from top-ranked blogs at the top of the page and then recent
citations from all blogs at the bottom of the page.
Trends: The Trends tab provides graphs showing the posting volume over time and
the number of citations over time.
Sources: This Sources section lists recent sources cited by the blog including
news articles, blog entries and other sources.
Neighborhood: The Neighborhood feature shows a list of ten
other blogs that cite similar links and text.
BlogPulse.com has also provided a faq for the new profiles tool which can be found here. BlogPulse.com also offers two blogs covering blogging: the BlogPulse Newswire, which covers blogosphere trends, and the BlogPulse Spotlight, which covers celebrity and entertainment blogging trends.
Posted on July 21, 2005
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Electronic Frontier Foundation Launches Blog-a-thon
EFF, the Electronic Frontier Foundation, which fights to preserve the constitutional right to freedom of expression on the Internet, is running a week-long Blog-a-thon call the EFF15 Blog-a-thon. To participate in the blogathon the EFF wants to hear the first step you took to stand up for your digital rights. Bloggers then need to tag their post with an "EFF15" tag.
We want to hear about your "click moment" ? the very first step you to took to stand up for your digital rights -- whether it was blogging about an issue you care about, participating in a demonstration, writing your representatives, or getting involved with EFF. As a thank you, we've enlisted an independent panel of judges to choose from among your posts for "Most Inspirational," "Most Humorous," and "Best Overall." At the end of the Blog-a-thon, we'll announce the names of the three bloggers with the best posts on our website and in our weekly newsletter, EFFector. We'll also publish the three best posts on our site and send the authors a blogging "kit" as an extra thank you: an EFF bloggers' rights T-shirt, special EFF-branded blogger pajama pants, a pound of coffee, and a pair of fuzzy slippers.
(Via Boing Boing)
Posted on July 20, 2005
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Bloggers Test Boeing's Connexion Service In-flight
Boeing ran a 737-400 flight over Mt. Rainer filled with 30 bloggers to get feedback on its Connexion on-board Internet service. MarketWatch.com had a short article about the flight.
The airplane manufacturer invited about 30 Web loggers plus some real, accredited, card-carrying journalists to try its Connexion on-board Internet service.
As Microsoft Geek Blogger Robert Scoble reported, "We were the first in the world to experience a new service: four channels of live TV. Hey, that's cool."
Chris Pirillo, organizer of the Gnomedex technology shows, wrote, "I've never been on a better flight. The novelty of wireless connectivity wore off quickly, but its continued application is much more noteworthy." Pirillo's got lots of links to blogs and video coverage of the trip between Seattle and Walla Walla, including some terrific footage of Mt. Ranier.
Chris Pirillo's blog entry about the trip can be found here. It has links to posts by some of the other bloggers on the flight.
Posted on July 20, 2005
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70 Million Blogs. How Many Matter?
There are 70 million blogs according to an update from Blog Herald.
The update leaves out blogs from places like the Friendster and
MySpace.com social networking services so there are likely many more blogs than 70 million. Blogs from AOL and Yahoo 360 also do not appear to be included. It isn't easy to get an accurate count of the number of blogs because some blog hosts don't provide figures. But how many of these blogs are active and have an audience? A new figure provided on the Ask Jeeves blog about Bloglines subscriptions may offer some insight. An entry from Jim Lanzone on Bloglines says that 1,121,655 feeds on Bloglines have at least one subscriber. This number does not include tracking feeds -- just regular feeds that have one subscriber or more.
The variation among these feeds is significant. The most popular is
Slashdot, with 37,400 active subscribers. Meanwhile, sites with only
1 current subscriber include Haag's Pop Podium and Justin's Guide to
Everything, where the only subscriber is me. I have no idea who
Justin is but thought he would appreciate the audience. (Maybe people
will start a new game called Bloglineswhacking to find feeds with
only one subscriber?)
It's also interesting to note that these feeds are very prolific and
getting more so everyday: In June we surpassed 500 million articles
in the Bloglines feed index, and in the next few days we'll cross
the 600 million mark. We're adding more than 2 million new articles
every day. There's no question that the blogosphere and other sources
of feed content are the fastest growing segment of new content
on the web.
Posted on July 20, 2005
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Bloglines Offers Quick Pick Subscriptions
Bloglines is offering subscriber bundles to Bloglines for subjects like: Conservative Politico, Fashionista, Gadget Freak, Hardcover Gamer, Legal Eagle and Weatherman. The bundles make it easy for Bloglines users to subscribe to several blogs on a subject at one time. Other news aggregators like Pluck and Newsgator have had recommended picks and subscribers bundles for a while. Bloglines' Quick Picks page also has a list of the day's 50 most popular subscriptions. (Via Micropersuan.com)
Posted on July 19, 2005
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Housing Bubble Blogs
The L.A. Times has an article about housing bubble blogs. Blogs mentioned
in the article include Professor Piggington's Econo-Almanac for the Landed Poor and Ben Jones' blog at thehousingbubble2.blogspot.com. The Times article says many bloggers are getting concerned that the housing market is out of control.
The fever may be most intense at Jones' free site, created after his first
bubble blog crashed in May from trying to handle its 20,000 daily hits. His
latest site doesn't run advertising and therefore he derives no revenue from it.
A self-described "economic activist," Jones, 41, sees his mission as chronicling a seminal financial event, something future scholars can turn to just as historians today would read an anthology of letters written by Dutch tulip traders in the 1630s.
"In 100 years, economists may be studying the comments of this blog because this was a real-time skeptics' log in the middle of a financial mania," said Jones, who rents a house with his wife in Sedona, Ariz., and doesn't own any real estate.
Jones' fervor stems largely from his status as a casualty of the dot-com meltdown, when he was the controller at an Austin, Texas, Internet firm that he declined to name. He resigned in 1999 before the company went bankrupt, after he spent a stressful final year trying to convince his entrepreneur bosses that "companies really do need to make money."
The housing market today "is just like the tech bubble," said Jones, who holds
economics and business degrees from Midwestern State University in Wichita Falls, Texas. "That's why it's a mania ? because people have forgotten the fundamentals."
There are many other blogs discussing the housing market as well.
The Blog Post recently
posted that 43% of new jobs were derived from the
housing bubble. Dan Gillmor frequently posts on the housing bubble issue on his blog.
Dan Gillmor's citizen journalism website, called Bayosphere, discusses the Bay Area, which is one of the regions suspected of having a housing bubble. More blogs can be found by searching for "housing bubble" on the blog search engines like Technorati and Blogpulse.com.
Posted on July 18, 2005
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Author Julie Kenner on Blogging
Our online magazine, The Internet Writing Journal, has an exclusive
interview with bestselling author Julie Kenner. In the interview, Julie Kenner, who runs her own blog and frequently guestblogs and posts on group weblogs, explains what she likes to blog about and what she avoids.
So more recently, I've gone back to posting blog entries, life tidbits and the
like. I'm also trying to focus a lot on books that I've read or am reading and
mommy stuff. I don't feel comfortable blogging about how my current manuscript
is going or how I'm developing a plot or a character; that simply doesn't work
for me. Mundane life stuff? Sure. That I can handle! I'm still not sure if I'm
contributing, but considering the length and breadth of cyberspace, I don't
suppose it matters so much. Plus, I do like the feedback I get from folks who
visit the blog. That's always lots of fun. (I also realized that I'd like to
have a blog without the related work, and I created one at www.SlayYourDemons.com dedicated to guest bloggers coming in to gripe about their personal demons. That one's a lot of fun, too! And I participate in a group blog called Out of the Blogosphere. Also fun because there's no pressure to be the sole focus of the blogging attention!)
Julie Kenner's new novel, Carpe Demon: The Adventures of a Demon-Hunting Soccer Mom (Berkley) was just optioned by Warner Bros. and Harry Potter director Chris Columbus' 1492 Pictures. Her other new book, The Givenchy Code (Downtown Press), has christened a new subgenre all its own: chick-lit suspense.
Posted on July 18, 2005
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Blogosphere Highlights 7-18-05
A BBC journalist has liveblogged reading the latest Harry Potter novel.
Mark Cuban continues his podcasting "series" where he crushes the monetary dreams of future podcasters.
Rich Meislen at The New York Times has compiled a list of blogs called Blogs 101. (Thx Blogspotting)
Blogcritics.org asks is podcasting hot or not?
This ZDNet article criticizes Scoble's criticism of Technorati:
Finally, I'd like to touch on the blogging/journalism thing because
this is a real good case study. In a prior blog, Scoble defends his
own methodology for writing, saying that he never claimed to be a
journalist but that "I do occassionally do journalism here." Perhaps
we could use a little icon so we know how to recognize when he's doing it.
Scobleizer continues comparing the blog search tools and comments on the criticism.
Atom 1.0 is cooked and ready to serve.
Doc Searls wants industry analysts to compare the blog search
engines. Good idea.
The Trend Junkie reports that iTunes is now their biggest
client or news reader accessing their blog -- even passing Bloglines.
Sounds like iTunes is really driving some podcast subscriptions.
Jason Sweeney asks the thought provoking question: If you couldn't click on any outgoing links, what blogs would you still visit?
The Guardian's Online blog looks at blogging the London 7-7 terrorist attack and whether it could at any point be or become ambulance chasing.
Joel Johnson, the Gizmodo editor, has quit to pursue a freelance career.
Wired says Technorati has "become a public utility on a global scale." Thanks Wired but we really don't want to be taxed for our Technorati use.
OJR compares the different blogging tools in detail and defines commonly used blog tech jargon.
Some of Weblogs Inc.'s blogs were hacked. It was reported by Scott Kidder and Blog Herald.
ProBlogger reports that he was Slashdotted about his big AdSense check. And he has even received a call from one of the product managers at Google AdSense.
Guide to RSS lists lots of places to submit your blog or feed. (Via Blog Brandz)
Are bloggers in competition with each other?
Blog Soup and Blogebrity have found a New York Post snark of
Gawker.com editor Jessica Coen. Coen responded from her blog.
New Media Musings have launched a screencast blog at screenvlog.com. This post explains what screencasting is.
Thomas Vander Wal at Ok-Cancel gives an overview of tags and folksonomy.
(Via Simplebits.com)
Daring Fireball explains why podcasting is so important to Apple.
Lockergnome continues the "how long should a blog entry be" discussion
started by Debbie Weil. There is no clear answer. Some blogs, like link blogs, have short entries. Other blogs are more like columns with article-sized posts.
Shai Coggings has started a list of weblogs that have crossed the 1,000 blog post plateau.
E-Media Tidbits points out that ZDNet has added a Blog This feature
to their blogs that generates code that people can copy and paste into
their blog.
Posted on July 18, 2005
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Some Blog Readers Don't Know What a Blog Is
Mouthpiece, a BuzzMetric blog, has a blog entry about the results of a new study which were delivered by Charlie Buchwalter, head of research for Nielsen//Netratings, at the WOMMA Metrics Conference. The study found that only 6% of people read blogs and over 60% had never heard of them. However, a deeper analysis of the data (which included site traffic logs) found that 2/3 of the people who said they had never heard of blogs or don't read blogs were actually reading blogs.
They found all sorts of interesting stuff - Charlie's main takeaway was that blog readers are remarkably similar in profile to early internet users... But here was the shocker for me...
They asked those individuals whom they had observed visiting blog sites the same question as I listed above, and 13% answered (e)!!! 13% of the people trafficking blog sites had never heard of blogs. Even more astounding, a full 50% of the individuals answered c) or d)!
That means that almost 2/3 of blog readers don't realize they are reading a blog. It is a fairly common theory amongst folks analyzing the blogosphere that blog readership is underreported in surveys - but Charlie's team found a way to quantify that with staggering results.
Many people clearly have difficulty distinguishing between a blog and a website. It wouldn't be surprising either to find that many people have trouble explaining where they are exactly on the Internet. It is obvious to tech people and frequent web users when they switch domains or sites but most likely there are still some even confused even by the transition from one website to another. (Via Thoughtsignals)
Posted on July 17, 2005
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Podcasting Will Explode Once Music Rights are Granted
This Associated Press article (Via ABC News) explains that major media companies are quickly trying to grab podcasting real estate because they don't want to miss out like they did with blogs.
Everyone from Disney to Newsweek to National Public Radio is now offering podcasts, and Apple Computer, Inc. last month made it a whole lot easier to find them and download them to iPods.
While profits remain elusive, there's a bigger prize out there the company that manages to become the go-to Web site for podcasts could gain enough leverage to strike favorable deals with proven content providers, and generate cash by charging for subscriptions and advertising.
In addition to Apple's iTunes addition of podcasts the article also mentions podcast tools like Podcastalley.com, Podcast.net and Odeo.com.
But the most important news in the article was that NPR and radio stations are negotiating right now with music companies for podcasting rights. Ruth Seymour, KCRW's general manager, told the AP that podcasting will explode once the music companies grant podcasting rights:
She is eager for such a deal. Without one, KCRW is prevented from recording podcasts for shows that include music. That means fans of the popular "Morning Becomes Eclectic" must wait until music rights are obtained.
"The explosion for podcasting hasn't happened yet," said Seymour. "It takes off the second that someone gets the music rights."
Posted on July 16, 2005
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Blogosphere Highlights 7-15-05
The Scobleizer and Technovia debate about blogging and journalism
continues here
and here.
It started when Technovia pointed out that 30,000 bloggers could be wrong if they
all got their information from the same blog.
Wired has an article about Jorn
Barger, the editor of Robot Wisdom who is credited with coining the
word "weblog". J-Walk also has a blog entry about
Barger and points to this photo from dvorak.org.
Alternet reports
that Leonard Clark, an Arizona National Guardsmen in Iraq, was ordered to stop
blogging according to this DailyKos entry.
Authors Tom Dolby
says his Dolblog is more of an author news section than a blog and he is concerned that a true blog might take something away from his novels.
The Weblog Empire has launched a political blog called
Donklephant.
The New York Times
says the New Jersey Blogger Carnival is wwweird.
Darren Barefoot offers suggestions about how much you should pay a blogger.
David Sifry reports that
Technorati averages 900,000 posts per day but the cynical
Association Blog says most of them will never be read by anyone except the author.
Antonella Pavese says
blogging is a balancing act between free expression and being comfortable with
other people reading what you have posted on your blog. If you get too personal you might regret it later.
TechNewsOnline says that the reason MSN Spaces is so popular is because many people just use it as a photo gallery.
Blogebrity
informs us that three more Ist blogs have launched: Phillyist,
Shanghaiist and Parisist.
Gothamist is the original site in this network of city blogs.
Micropersuasion.com switched to registration after being overwhelmed by
comment spam. Then Micropersuasion.com switched back to non-registration again.
Chris Nolan points out that the Blogher Conference is not just for women
and that men might have the odds in their favor for once at a tech conference.
(Via Jacqueline Mackie Paisley Passey)
ProBlogger Darren Rowse gets a big Adsense check.
A study finds that people spend two hours per day at work engaged in non-work activities
like surfing the web. The study must have not included bloggers who spend
nearly all their time surfing the web.
RSS stands for Really Simple Syndication and Rich Site Summary and unfortunately it
can lead to Really Simple Stealing.
Posted on July 15, 2005
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Glitter Web Directory Lists Active Teen Blogs
Glitter is a teen blog directory that offers a collection of teen blogs that Glitter says are actively updated and follow the listing standards. This certainly sounds like an extremely difficult task, but Ypulse says Glitter is doing a good job with the directory.
Edited by two young women, Angela, 23, and Aredhel, 18, the site lists tons of
amazing blogs -- many of them written by teens from all over the world
(Australia, Singapore, Ireland, etc.). I haven't finished going through
them all yet, but what is really cool about Glitter is that they are
constantly making sure the sites they list are still live and updating.
Since many teen blogs come and go, this is really invaluable.
Posted on July 14, 2005
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Your Blog Could Get You Hired
There have been plenty of news articles about people getting fired because of their blog -- but people have also been hired because of their blog. The Virtual Handshake has a post about several people who have been hired because of their blog. The post also mentions some companies that specifically use the blogosphere to find employees. The Virtual Handshake says Matthew Yglesias's
political blog landed him a
journalism job out of college; Rick Klau was hired by SocialText after
the CEO found his
blog and Terrance Heath's blog
got him a job at EchoDitto. The rest of
the Virtual Handshake entry gives examples of some blogs that employers would like.
Posted on July 14, 2005
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30,000 Bloggers Can Be Wrong
If you find the same information on 30,000 different blogs does that mean
the information is correct? 30,000 seems like a substantial amount of
blogger support for the truth but Ian Betteridge at Technovia makes a good point that if the 30,000 bloggers all got the information from the same source (in this case Robert Scoble at Scobleizer) and the source is wrong then all the bloggers will be wrong too.
Does Scoble call up people before posting something about them? No, of course not -- he doesn't have the time. Yet, when wearing my news journalist hat, I'm expected to do exactly that.
Ultimately, most blogging is about what's being said in the rest of the blogosphere. It's an accurate representation of what people are talking about, which is not the same thing as being an accurate representation of reality. One of the best things that I learned doing seven years of philosophy was a simple one: Truth is not consensual. Simply because 30,000 say that Apple is preparing to launch a phone company doesn't make it true. It just means that 29,999 bloggers saw it on Scoble's blog.
If the information turns out to be incorrect it will probably eventually be corrected by the blogosphere in a later draft of the story. Except for situations like Ana blogs (anorexia blogs) where the bloggers
support each other's eating disorder and spread dangerous and false information.
Posted on July 13, 2005
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Vlogging Craze Starting to Emerge
Despite bandwith issues people are quickly jumping on the idea of vlogging. People are starting vlog services, placing their home videos online and developing community vlogging websites. A new Wired article discusses just a few of the many vlogs that have been started.
Many of the vlogs have a home-grown, experimental feel. People capture moments in their everyday lives. Some post cooking lessons, short films or videos of local festivals or family events like graduations. One of the best-known video blogs is Rocketboom, which puts together an irreverent daily news program.
Politicians are also wading in the video-blogging waters. North Carolina Sen. John Edwards is receiving and responding to questions using video. Boston City Councilor John Tobin has a video blog as well.
Clint Sharp, a vlogger who publishes a weekly tech show, said "the potential for everyone to self-publish has the ability to revolutionize the world" by sharing video across cultures and countries.
Wired defines vlogs as blogs that contain primarily short videos instead of text. The Wired article also points out that vlogs have already made the jump to television via the Akimbo service and that there is already a video blog directory at Vlogdir.com. There is no question that podcasts and vlogs will develop into a widely-used medium of there own. But that doesn't mean they will replace blogs. The written word is still the fastest way to absorb new information. However, because vlogs are much more visibile they may take off more quickly than blogs did.
Posted on July 13, 2005
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Blog Readers Confused by RSS, Trackbacks, Comments, etc.
Catalyst Group Design has released its findings from a usability study
on
Well Spent, one of BusinessWeek's five new blogs. Catalyst said this blog was used because it was good example a new "mainstream" type of media blog. Here are some of the highlights from the study:
No participant understood the mechanisms associated with RSS/subscribing to a blog -- not even the minority familiar with the term "RSS."
Few participants even recognized that they were on an actual blog -- and once they did, had a very different reaction to the information presented.
A minority of participants understood how to navigate within the blog itself -- with most being confused by areas for recent posts, categories, trackbacks and even the comments and archives functions.
So, no one understood what RSS is or how to subscribe to a blog. If you take a close look at the Well Spent blog you will see that it does not have any Add to My Yahoo!, NewsGator, Bloglines or similar buttons -- just an XML button on the left side of the page with links to several RSS feeds. Maybe if they had one of these RSS aggregator buttons more respondents would have managed to subscribe to the blogs' feed. BusinessWeek does have a link to an
About RSS page that the people could have visited. In addition to the RSS feed confusion hardly anyone even knew they were reading a blog and only a minority were able to navigate the blog itself. That's not
good. Fortunately, the study did find that people were excited by the blog format:
Catalyst's conclusions: broad comprehension is fairly far away ? and better design and terminology are essential. All those tested were optimistic about blogs following the test, with many expressing interest or enthusiasm for what had been a new experience. However, few felt that the presentation of functionality and navigation was intuitive, and many wondered why more effort had not been put into education.
So, while some people manage to navigate blogs fairly easily there is obviously
still confusion among the larger non-geek population that will be needed to be fixed in order to drive blogs and RSS deeper into the mainstream. Blogspotting's Stephen Baker says there is a a pot of gold out there for the company or people who figure out how to effectively communicate blogs and RSS to the general population:
Whoever figures out how to communicate these terms, clearly and intuitively, to the hundreds of millions of Websurfers who don't blog stands to make a mint.
Blogspotting.com's Heather Green also has a post about the study. She notes that the study was very tiny and included just nine people. That's an extremely small number but it still seems like the study highlighted the RSS confusion concerns that many blogs and articles have been discussing recently.
Posted on July 12, 2005
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Don't Bore People With Your Blog
Don't bore Susan Solomon at MarketingProfs.com and others with your blog. In a well-written how-to article, Susan says that if you want your blog to be interesting you should try to become an expert on something. Obviously, she is referring to corporate blogs and not personal blogs in this article.
If you're going to blog, become an expert on something. This is especially important for blogging in the business world. Think content, not rambling comment. Years ago I wrote an article mocking bloggers who post pictures of their dogs and cats. I was inundated with emails from outraged blogging pet owners. I stand on my conviction. Blogs are for sharing information, not pointless doggerel (or catteral).
She recommends two blogs that have interesting content: Micropersuasion.com and Adrants.com. Susan also says that the layout of your blog should be
appealing.
Don't make your blog look boring. There's nothing more disturbing than a well-written blog that looks like a newsletter template from Microsoft Publisher. You know exactly what I mean?thin and unreadable type, negligible spacing between lines, justified paragraphs and very little graphic relief.
A blog should be welcoming to read. Embrace white space. Be generous with line spacing and use bigger fonts. Well-written subheads almost guarantee readership. Pictures that illustrate your point are also fantastic. Go easy on the clip art and stock photos, though. A blog is about originality and sizzling hot information in written and graphic form.
Susan also offers tips for building a readership including have a passion for your topic, take risks, find your tone, stay on topic and know your audience. And whatever you do don't let blogging become a chore because then your blog could become boring.
Posted on July 12, 2005
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Blogosphere Highlights 7-11-05
Tim Yang has expanded his Things do to with RSS article into a Wiki.
Grassroots Media Inc. has announced Honor Tags, which they say help readers find content they can trust, and help journalists, bloggers, podcasters and other creators build that trust within their communities. (Via Micropersuasion.com)
Are blogs an author's best friend?
Here is a blog called Gawkerist that is about Gawker Media. Chris Mohney, the blogger at Gawkerist, is also the new editor of Gridskipper, Gawker's travel blog.
Anil Dash offers advice on how to pitch a blogger.
TechCrunch has a profile on the RocketBoom videoblog starring
Amanda Congdon.
Blog Brandz suggests 11 ways to promote your blog
Fark was the most searched for blog according to the Yahoo Buzz index.
Diva Marketing points out another free pinging service. (Via Blog Business World.
Podcasting Negativity. Mark Cuban says that "creating your own podcast and trying to make a business out of it is a mistake." Blogspotting.net asks if podcasts are bad promotional tools. And there have been numerous posts about podcasting bandwidth issues since iTunes' inclusion of podcasts.
Contentious tells bloggers not to forget their backlinks.
Technorati was slammed from people searching for information about the bombings in London and from tons of incoming blog pings.
Russell says he received a spam email from Steve Rubel at Micropersuasion.com but Rubel admits to the mistake. Steve Ruble says you must learn from the conversations in the blogosphere and not hide from them.
Read/Write Web looks at bots and automatic content generators.
MacDevCenter.com has an interview with Odeo co-founder and Blogger.com creator Evan Williams. MacDevCenter.com says the goal of Odeo is to "easy enough for your mom."
WebSearch.about.com points out that Gigablast has a blog search of over 12,000 blogs. Gigablast looks kind of like IceRocket.com.
Weblogs Inc. founder and chairman Jason Calacanis has posted a faq about his petition to get Google and Yahoo to add a blog search tab.
Posted on July 11, 2005
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REI Plans Store Blogs
REI, a retailer of camping, hiking and outdoor sports gear, is planning to use blogs to provide communication from individual REI stores. InternetRetailer.com reports that REI will use blogs to allow store employees to post local information like store events and schedules. However, the blogs will have a company focus and will not focus on an individual store employee or REI blogger.
Blogging software developed by Seattle e-mail technology developer What Counts will, in effect, make bloggers out of store personnel who use the tool to post local events and schedules. While that content will reflect the personality of REI as a company to the extent that it supports company values and mission, it's not, at this point, intended as an extended platform for the personal attitudes of the individual blogger.
"We're using blogging technology, but it really will not be presented as a blog," says Reynolds. �We are not educating the 50 or so users that they are going to be blogging. We're simply creating a new user interface that makes it incredibly simple to post content."
Internet Retailer said the blogs will start sometime this month.
Posted on July 11, 2005
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Blog it Today. Regret it Tomorrow?
Today's young bloggers often find frank posts about relationships,
college and teen life and even drunken adventures amusing but an MSNBC.com
article says some of these pots may end up coming back to haunt the posters.
Some also speculate that more scandalous blog entries -- especially those
about partying and dating exploits -- will have ramifications down the road.
"I would bet that in the 2016 election, somebody's Facebook entry will come
back to bite them," Steve Jones, head of the communications department at the
University of Illinois at Chicago, says, referring to thefacebook.com, a
networking site for college students and alumni that is something of a cross
between a yearbook and a blog.
More traditional blog sites -- which allow easy creation of a Web site with text, photos and often music -- include Xanga, LiveJournal and MySpace. And they've gotten more popular in recent years, especially among the younger set.
People often change their lifestyles and habits after their teen and college years and may regret having an online diary that details every escapade and every relationship. Blogging may also make it easy to say something that wouldn't normally set to a person in a face-to-face encounter. And for teens
it may allow them to vent frustrations -- which might cause trouble later if adults discover their blogs. The MSNBC.com article cites a Pew study
which found that 79% of teens believe that people their age are not careful
enough when giving information about themselves online.
Caitlin Hoistion, a 15-year-old in Neptune, N.J., says she knows people who go
as far as posting their cell phone numbers on their blogs -- something she doesn't do. She also often shows her postings to her mom, which has helped her mom give her some space and privacy online.
"That's not to say if I thought something dangerous was going on, I wouldn't ever spy on her," says her mother, Melissa Hoistion. "But she has given me no need to do so."
Posted on July 11, 2005
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Blogs Offer Best First Draft of London Bombings
A Newsweek article explains how citizen journalism websites and blogs provided the best first pictures and first draft of the events that took place in London during and after the series of bombings on July 7th. The article talks about a camera phone photograph (pictured on right) by Adam Stacey that first appeared on blogs and eventually appeared in the mainstream media.
Take, as a case study, the most instantly iconic photo to emerge from the bombings: a hazy picture of a man in a crowded, eerily lit subway tunnel, holding a handkerchief to his mouth. That picture was taken on a camera phone by Adam Stacey, by no means a professional photographer, who happened to be on the subway train that was hit in a tunnel outside the Kings Cross tube station. Stacey instantly beamed the image to his friend Alfie Dennen, who runs moblog.co.uk. Dennen published the snapshot with a Creative Commons license permitting anybody to reprint it provided Stacey received credit for the photo. From there the image was picked up by picturephoning.com and then Wikipedia, the online encyclopedia that is edited by its readers, followed by Sky News, the Associated Press and finally the BBC and the Guardian newspaper. It has since been everywhere.
Our previous entry about blogs and the terrorism in London has more links to blogs and website covering the attacks. The Newsweek article's closing remarks comment on how the newspapers no longer write the first, second or even third draft of a news story.
What happened Thursday is not done happening yet, nor will it be for a very long time. But one lesson that may already be gleaned is this: it is no longer newspapers, as the old maxim goes, that write the first draft of history. Cable news may offer instant images, but it has always been the role of the written word, meaning newspapers, to capture fleeting events and distill them into historical record. But by the time the first editions of print newspapers hit newsstands Friday morning, citizen journalists had already written that first draft, and in some respects the second and third draft, online. Factoring in Wikipedia's coverage of Thursday's terror, you might even say today?s papers are finally getting around to offering history?s 2,801st draft.
Posted on July 9, 2005
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iTunes Users Subscribe to 1 Million Podcasts in Two Days
Apple's addition of podcasts to iTunes 4.9 has been an immediate success. InternetRetailer.com reports that iTunes users have subscribed to over 1 million podcasts in just two days. The use of podcasts by iTunes users has already raised bandwidth concerns. The InternetRetailer article indicated that KCRW's servers were already swamped by iTunes requests for podcasts.
"iTunes has done what possibly no one else could have accomplished, propelled podcasting into the mainstream," said Will Lewis, management consultant for Santa Monica, CA, radio station KCRW, which posts content in the Podcast directory. "Our servers have been swamped with a stratospheric increase in traffic. In fact, downloads have increased tenfold as a result of the iTunes 4.9 launch."
iTunes has launched a podcast directory for iTunes 4.9 that contains over 3,000 podcasts.
Posted on July 7, 2005
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Online Retailers Trying Out Blogs
The New York Times has an article about some online retailers that are starting to use blogs to promote their products. The blogs offer merchants a way to feature specific items or drive traffic to the web storefront. The blogs mentioned in the article include Bluefly.com's Flypaper blog about fashion at flypaper.bluefly.com;
the eHobbies.com's blog about hobbies; and three blogs from jewelry retailer Ice.com: JustAskLeslie.com, SparkleLiketheStars.com and Blog.ice.com. The Times article indicates that some of the merchants are still having an internal debate about whether to provide links to their blogs on the homepage of their storefront:
More importantly, Mr. Cassar said, sites must figure out how to keep customers from straying from the store to the blog without ever returning to shop. Because typical blogs feature links to articles elsewhere on the Web, they can represent a one-way ticket away from the site.
Such is the dilemma faced by executives of Ice.com, an online jeweler based in Montreal. Ice.com has created three blogs in the last six months: a celebrity jewelry site (SparkleLikeTheStars.com), a question-and-answer site (JustAskLeslie.com) and a company news site (blog.ice.com).
Shmuel Gniwisch, Ice.com's chief executive, said the company was "having an internal struggle" about whether to put links to its blogs on Ice.com itself. Currently, people reach them through search engines and links from other blogs.
"Our blog people want the links on our site, but our brand people say it'll take people off the site," Mr. Gniwisch said. "We'll probably test it and see what it does."
Meanwhile, eHobbies.com had no problem linking their blog off their ehobbies.com homepage:
Mr. Greenberg said the blog allowed eHobbies to project the homespun image that sometimes eluded even small companies like his, which has only 25 employees. "It lets us pull back the curtain and show how we're a company of hobbyists who love participating in the things they're buyers for," he said. "It humanizes us."
In addition to featuring the link to the blog at the top of the eHobbies home page, the company will soon begin promoting the blog in e-mail messages to customers, and hiding coupon codes in the blog to give people incentives to visit, Mr. Greenberg said.
The eHobbies.com strategy is probably the better one. Many online shoppers now have broadband and finding other blogs, websites and online stores is quick and easy so trying to prevent them from doing so is probably impossible. Studies have also shown that people like to window shop online so they are going to click around and check out other blogs and stores anyway. Corante.com said the retailers mentioned in the Times article are trying to build a blog audience and/or generate a buzz about a specific item:
What's interesting is that some of these companies are actively promoting the blogs in their correspondence with customers and even hiding coupon codes in their blogs to give people an incentive to visit. These online retailers are obviously hoping that a huge blog audience will translate into additional sales, or at least, additional buzz around certain products.
Posted on July 7, 2005
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Bloglines CEO Explains Search Plans
SearchViews has an interview with Bloglines CEO Mark Fletcher. SearchViews asked Fletcher about Bloglines' plans for a new blog search engine that will launch later this summer. Fletcher said Bloglines has the largest documented index of blog and feed articles and indexes more new content daily than their competitors:
There are 3 key components required to deliver world-class blog search: a deep index of blog and news feed content, the capability to find and index new content quickly, and world-class search technology that brings relevant search results to users. Bloglines is the only service that has all three elements. We have the largest documented index of blog and feed articles (well over a half billion articles). We also index more new blog and feed content than anybody else (2-3 million new articles every day). And as part of Ask Jeeves, Bloglines has access to world-class search technologies. Bring those all together, and we'll elevate the blog search game to a new level.
Other blog search tools include Technorati, BlogPulse.com, PubSub.com, IceRocket.com and Feedster.com.
Posted on July 6, 2005
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Blogs Contribute to Record Internet Growth
A NetCraft study credits blogging for one of the Internet's most explosive growth periods. The study tracks purchases of domain hostnames.
The gain of 2.76 million hostnames from June is the second-largest monthly increase in the history of our survey, as 2005 continues to shape up as a historic year for Internet growth. The only larger gain was a 3.3 million hostname increase in March 2003, which ended months of stagnation and kicked off 30 consecutive months of positive growth for the Web.
NetCraft said 10.7 million hostnames were added in the first seven months of this year and they expect this to exceed 2000's record year of 16 million hostnames. (Via The Blog Herald)
Posted on July 6, 2005
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Trackback Spam Level Still Rising
BusinessWeek's Blogspotting blog has another post on trackback spam. This
time Stephen Baker says the trackback spam they are receiving has reached
a new high:
The sun is shining, birds are singing, and I'm sitting on the couch deleting
the 62 trackback spams that have arrived since yesterday. For now, these spams
are easy to spot. They're mostly about online poker and miracle drugs, and
they make no attempt to look authentic. From our experience with email
spammers, you can bet that two things will happen. They'll continue to
rachet up the volume, and they'll fine tune their pitches to blend in with
authentic trackbacks.
The trackback spam problem is leading some blogs to point to weblog search engines like Bloglines, Blogpulse and Technorati for incoming links. However, if blog search tools like Technorati get clogged with spam blogs then it poses problems for blogs that point to Technorati for trackback links like Boing Boing, Weblogs, Inc.'s blogs and this blog.
Posted on July 5, 2005
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Sci Fi Channel Launches Video Blogs
The Sci Fi Channel has launched video blogs for its popular Battlestar Galactica series. Indiantelevision.com reports that the website will provide three-five minute video blogs every few weeks:
Battlestar Galactica executive producer David Eick will offer viewers an exclusive look behind-the-scenes of one of television's hottest new shows. Fresh three-five minute video blogs will be posted every few weeks. They will give fans never before seen insights into the production of the hit show including candid moments with the series' stars. Visitors will be able to sit in on script meetings with writers and producers and meet other members of the crew and special effects team.
The blogs will continue through the production of Season Two of Battlestar Galactica which premieres on July 15, 2005. The vlogs from executive producer David Eick can be found here. The site includes a warning that the blogs contain spoilers for Season Two.
Posted on July 5, 2005
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Blogosphere Highlights 7-4-05
Live8 Insider is a blog covering the Live8 concert. Some news articles are saying that web coverage of Live8 has been far better than the televised coverage of the event. No surprise there.
Science Fiction author Douglas Adams foresaw the role of citizen journalism in 1999 and launched a community updated encyclopedia before Wikipedia existed.
Blottered is a new group blog covering crime.
Blogpulse.com has a new blog covering entertainment.
The Washingtonian offers a look at some of the top political blogs and says the Blogometer is the best stop for political blog coverage.
CorporateBloggingInfo asks will multilingual blogging be difficult to
translate due to the conversational nature of blogs.
AdRants reports on some blog content theft of Gawker and Page Six material. Shouldn't Google shut these blogs down?
Ypulse's Anastasia is looking for teen bloghers.
Elisabeth Freeman at O'Reilly explains how to add a blogmap to your blog.
Korean netizens give a girl a very hard time for not picking up
her dog's poop on the train. Will a future role of citizen journalism be to spotlight and ridicule individual citizens that don't follow accepted cultural norms?
Slashdot has an interview with Wil Wheaton.
Blinkx has added podcast and blog search capability
The A VC Blog compares Gawker to some its mainstream competitors.
Blogspotting reports that the first Vespa blog, called Vespaway, has debuted. More about the origins of Vespa blogs here.
Busy Debbie Weil has a blog for her new book and another blog called BlogWriteforCEOs.
Steve Outing at Poynter Online says the time is now to podcast after Apple adds Podcasts to iTunes. Danny Ayers blogs about bandwidth issues from increased podcast downloads.
The HuffingtonPost gets a dedicated spot on Yahoo News -- the first blog to get such a spot.
Micropersuasion.com points out two more new aggregators: NextBlast and Journster.
A ProBlogger post asks where do you get your blog traffic? The post received lots of comments from bloggers explaining their promotional efforts.
Eamonn Sullivan has a blog entry called Flickring Families in his series about how families can use the Internet and blogging tools:
TechCrunch has a profile of Boing Boing.
American School Board Journal has an article called What's in a Blog?
Posted on July 4, 2005
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Christian Bloggers Draw Crowds
The Cleveland Plain Dealer has an article about a few Christian bloggers whose blogs are receiving good traffic figures. The blogs mentioned in the article include Rev. Mark D. Roberts blog,
Hugh Hewitt's blog and Albert Mohler, president of the Southern Baptist Theological Seminary in Louisville, Ky. The article explains how Rev. Mark Roberts' blog helped him expand his readership beyond his local chuch community:
When the Rev. Mark D. Roberts started his blog, he envisioned a small outreach to his community and parishioners at Irvine Presbyterian Church in Irvine, Calif.
A little more than a year later, the blog reaches far beyond that, drawing 1,500 visitors Monday through Friday and 2,000 on weekends.
"I have readers literally all over the world," says Roberts, pastor of a 750-member congregation. His review of Mel Gibson's The Passion of the Christ has drawn more than 25,000 visitors since the film's release, and it continues to draw readers by the hundreds.
Posted on July 2, 2005
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BackBoneMedia Releases Corporate Blogging Case Study
Backbonemedia has published the results from an interesting survey and study of bloggers at hundreds of companies. They also conducted in-depth interviews with leading individuals from six corporate blogs: Annie's Homegrown, IBM, iUpload, Macromedia, Maytag and Microsoft. The study found that a slight majority of bloggers took less than 1-2 months to start their blog after initial management review. The most used blogging platforms by the bloggers were Typepad, Blogger, WordPress, and Movable Type. Over 83% of bloggers saw a traffic increase after launching a blog. And 59% said they been contacted by a journalist about content on their blog.
Question #5 asked bloggers what some of the biggest hurdles or risk factors to starting a corporate blog are:
'Costs in terms of man hours' was seen as the biggest potential roadblock to starting a blog. This makes sense, its in the nature of blogs the requirement to post a lot of comments, that it requires a lot of discipline to post comments on a regular basis. It is therefore important to develop good solid content strategies before starting a blog. Conducting interviews, reading other blogs, surveying your audience and employees on a regular basis, keeping current on industry trends are all strategies for developing content. 'Legal liability' was the next most important factor, thinking about and seeking advice from colleagues or industry bloggers will help to mitigate any posts that might cause liability. Many companies are now developing corporate blogging policies based on blogger experience and legal advice. Reviewing other company blogging policies can help you to develop your own policy.
The full report can be found here.
Posted on July 1, 2005
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