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Hearst Magazines Buys eCrush.com
Hearst Magazines' online unit has spent an unknown amount of money acquiring an online dating and social networking community called eCrush.com. Hearst's press release says eCrush has three distinct product: eCrush, eSpin and HighSchoolStyleBoard.
The eCrush feature promises to help you find out who whther or not your secret crushes are interested in you.
1) Tell us who you have secret crushes on.
2) We email your crushes asking who they like.
3) If you match we tell you both at same time. If you don't, they'll never know it was you.
That sounds like a clever scheme to build website traffic virally by getting gullible teens to send emails to their crushes. We thought teens were supposed to be so over this whole email thing anyway. Will teens start worrying that Hearst is compiling a database of all their secret crushes?
The eSpin site is basically a social network focused on dating. Teens create profiles similar to those seen on other social networks. Dating features on the site include "bad-ass" quizzes and personality tests. The site claims that 3,800,876 hotties currently have profiles on the website.
The third product called High School Style Board is basically just a photo rating tool. You can rate peeps by best best hair, smile, abs, hotness, most goth and best tats. There's even a most emo category.
Other stuff on eCrush.com include love meters, astrology, surveys and advice. There's nothing too exciting here unless you are a boy or girl crazy teen -- but that's sort of the point. Hearst was probably most interested in the traffic. The press release claims the press release claims that "more than one million unique visitors hit the eCrush Network sites each month and 90% are 13-19 years old." Paid Content reports that Hearts plans to launch a prom social shopping site MyPromShopper.com later this month. Maybe they plan to use the new eCrush acquisition to promote it.
Posted on January 9, 2007
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How To Buy Fake MySpace Friends and Influence People
Wired's Monkey Bites blog explains how you can buy "hottie" MySpace friends for $.99 cents a month at FakeYourSpace. These hot new friends will even post comments on your MySpace profile.
For $.99 cents a month FakeYourSpace lets you buy "hotties" both male and female to add to your MySpace profile as friends and what's more they even post 2 comments a week. Oh and fear not, those comments will be germaine because you'll be the on writing them.
FakeYourSpace claims to make it "easy for any regular person to make it seem like they have a Model for a friend." Which is really all we want right - the illusion of friends?
A message on the website explains how the service can help people who want to make it look like they have a "model for a lover" or a who want a hottie friend to make an ex feel jealous.
FakeYourSpace is an exciting new service that enables normal everyday people like me and you to have Hot friends on popular social networking sites such as MySpace and FaceBook. Not only will you be able to see these Gorgeous friends on your friends list, but FakeYourSpace enables you to create customized messages and comments for our Models to leave you on your comment wall. FakeYourSpace makes it easy for any regular person to make it seem like they have a Model for a friend. It doesn't stop there however. Maybe you want to appear as if you have a Model for a lover. FakeYourSpace can make this happen! The possibilities are endless. You can have our Models leave you any type of customized message you may wish. Want to make an ex-girlfriend or ex-boyfriend jealous? No problem.
Wowie! But what if you are an attractive model looking for ordinary looking geek friends? Is there a service for that? Apparently, the FakeYourSpace site was down earlier for legal issues. Monkey Bites also noted that the site was down earlier and a "this domain is for sale" page was in its place. The FakeYourSpace page is back online again now.
Posted on December 3, 2006
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MingleNow: A Place For Barflys
VentureBeat reports on a new social network launching later today called MingleNow. The site will let people who like bars and clubbing make online connections.
Only MingleNow goes further. It wants to give people hanging out at bars and restaurants ways to interact with each other online too. If you frequent a bar, for example, you can put your profile up on the bar's page within MingleNow, share stories about the bar, and see the profiles of others who frequent that bar - getting a glimpse of the personal details of someone you might have flirted with
The site also offers social calendars, profiles, blogs and maps. But here's the best part for barflys -- earn VIP points and redeem them for free drinks!
MingleNow also allows you to earn VIP points. You get points by inviting others to join MingleNow, and you can redeem the points offline, with free drinks at bars, for example. Bar owners see it as a way of reaching out to new potential customers, and letting them know about promotions.
Mashable says MingleNow has a feature called a clink, which is a "special photo-sharing section where two or more members post an image of of themselves having a beer together." Clinks and free drinks should be popular with the clubbing crowd. VentureBeat says MingleNow is building a page for every bar and restaurant in the country so you should be able to look up a bar or club and see some of the people who frequent the establishment (the regulars) before you go. MingleNow could also eventually add pages to connect the bands and comedians who perform at these clubs. MingleNow also has a blog.
Posted on October 30, 2006
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Free Dating Site Offers Personals for Lonely Bloggers
LonelyBloggers.com is a new personals site that wants to play cupid for all the lonely bloggers out there in the blogosphere. Personals on the site are free. LonelyBloggers offers the usual profiles with features like photos, send a kiss, and photo ranking. Some specialty features allow you to share photos from Flickr and videos from YouTube.com. The site says you will also be able to add your blog address as well as links to your social networking profiles. The company's blog offers a frank discussion of the website's development and business plan. Lonelybloggers is currently in beta mode and plans to officially launch in November. Filed in Dating. (via Micropersuasion)
Posted on October 7, 2006
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The 29-Year-Old Virgin Blog on Jane Magazine
Last week we mentioned Conde Nast had launched a reality tv styled blog on Glamour called See Alyssa Shelasky Date that allows you to follow Alyssa's dating life. Now the sex obsessed publisher has launched a blog called The Virgin Chronicles (thx BuzzMachine) on the Jane magazine website. This blog follows the life of an attractive 29-year-old woman who wants to lose her virginity by her 30th birthday. We don't want to sound cynical but a lot of those reality tv shows have turned out to be scripted. Recently, Sarah blogged to clarify that she is not determined to lose her viginity before she turns thirty.
Hi guys! I just wanted to clear up a few things. I am not saying that I am determined to sleep with a guy by midnight on my 30th. Not at all! But I'd be lying if I said there isn't a little bit of a fairy tale hope here--that I'll meet a great guy in a most unexpected way. And I get that most of these guys won't be the one or even the one for right now but BUT what if, a really sweet guy who I would never meet randomly in a bar is told by a friend that we might be a match and he, in turn, does something he would never do and submits himself to go on a date with a stranger--possibly across the country--just on the chance it might be worthwhile. It's a fun story if nothing else and that right there is worth all the 'what ifs,' 'probably nots,' and 'are you crazys.' So, keep the comments coming and ask questions; they're fun to read!
Sarah also has a video here. Sarah's latest opportunist is a "Cutie Pie" soon-to-be-attorney named Cody who likes all of Kurt Vonnegut's books. Cody filed his report about his first date with Sarah here. Cody noted that, "To be honest, the whole virgin-deflowering thing weirded me out a bit." Just a bit?
Posted on August 31, 2006
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See Alyssa Shelasky Date on New Glamour Blog
Glamour has launched a small blog network that includes a reality-tv style dating blog called See Alyssa Date. The blog will feature the actual dating experiences of reporter Alyssa Shelasky. Huffington Post's Eat the Press explains how this dating blog will work. You can also read Alyssa's introductory post where she welcomes readers to her love life.
Maybe I'm just too good at being single. Maybe I'm just not ready for a relationship. Who knows, maybe I grew up watching too many soaps. These are things I ask myself when I wonder why, after all my relationships, hot dates and hookups, I’m still so single.
I left New York three months ago to escape a future-less relationship with a guy who couldn't commit (I know, shocker). I am still madly in love with him, some might even say addicted to him, yet forbidden to even say his name to friends and family who know it will only cause more heartache.
Until this guy, I had never really had my heart broken. I'd always been the one to walk away (which isn’t necessarily easier): Two years ago, I called off an engagement to The Perfect Man. Something just wasn't right. I was having panic attacks while registering for cappuccino makers and matching bathrobes.
Alyssa also has a video. Glamour's blog launch also includes Life With Cancer by Erin Zammett Ruddy, Glamour editor and leukemia patient. Glamour's network also includes beauty, gossip and fashion blogs. Other Conde Nast sites like Janemag.com, Self and Domino have also debuted blogs. Self has a small network of its own with blogs here, here, here and here. It looks like some magazines are actually trying to put real content on their websites.
Posted on August 20, 2006
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Blog Leads to Book Deal for Breakup Babe
A blog that helped Seattle writer Rebecca Agiewich get over a breakup has also led her to a book deal. Agiewich has a novel out called BreakupBabe: A Novel, which is based on her blog. The Seattle Post-Intelligencer reports that Agiewich first started the blog as an outlet to express her feelings and her frustrations about a recent breakup.
Looking for a way to get over her ex-boyfriend (the man she thought she was going to marry -- ouch) and seeking perhaps a wee outlet through which to vent her frustrations, the struggling Seattle writer began pouring her heart out -- pouring it out and then directly into a weblog.
That was back in 2002, and ever since then Agiewich not only has blogged her way through the ups and downs of that particularly pugnacious parting of ways, she also has blogged her way through a variety of dates and the breakups that followed and, more importantly, blogged her way right into a novel. (Yes, a novel. Take that, you unappreciative ex-boyfriend!)
The article also includes an interview where Agiewich recommends blogs to writers and to people suffering from a recent break-up. She also listed her favorite blogs which include Girl Gone Mad, I Am Shmool, Faster Than Kudzu, Pink Is the New Blog and Seattlest. In addition to her blog, Rebecca Agiewich also has an author website which can be found here.
Posted on July 15, 2006
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DatingAnyone.com Folds After Receiving MySpace Legal Demand
Jared Chandler, the founder of DatingAnyone.com has closed the MySpace profilet tracking website he started after receiving a cease-and-desist letter from MySpace.com's legal department. Jared has also posted the letter on his website along with a personal note.
Myspace has asked that we fold up shop. (I only emailed them 4 times asking them what I should do.) The Cease and Desist letter is below. DatingAnyone.com started back in April 2006 as a cool idea and a challenging development project. I have no doubt that it provided a real service to its users and it's unfortunate that there is no avenue for outside improvement of Myspace.
Last night I was browsing the news and I read another story about harm done to a minor facilitated through contact on Myspace. If there is any area that needs to be addressed, it certainly is this one. Myspace has enjoyed exciting growth in the past year, adding millions of new users. Unfortunately adequate safeguards to verify the age and identity of those using Myspace have yet to be implemented. The only aspect of DatingAnyone.com which ever gave me pause were questions as to the accuracy of Myspace profile ages. I hope Myspace chooses to rise to the challenge of keeping their online community safe for all users, rather than passing the buck and hiding behind a buyer beware legal stance.
There is a lot of pressure on MySpace to provide more security for their users. There is now even legal pressure as a lawsuit was just filed against MySpace by a mother and her 14-year-old daughter. How MySpace.com, or any open social network for that matter, will manage to tighten security while still remaining a popular, open social network is anyone's guess. A few other MySpace dating tools can be found here in an earlier post. (via Mashable)
Posted on June 20, 2006
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MySpace Dating Tools
Mashable blogs about a site called DatingAnyone.com that will monitor profiles on your friends list and notify you if there is any change in their dating status. It's a way to find out if any of your friends become available. Mashable also mentions Singlestat.us, which has since closed, and another site called Stalkerati as other MySpace profile tracking tools. There is also a service called MySpace Watch (more here) which the Mashable post did not mention. The MySpace dating and tracking tools are a small part of the growing MySpace economy.
Posted on June 18, 2006
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Reading Blogs to Get Lucky
Can reading blogs improve your sex life? That's the gist of this article from Can West which cites a recent Ad Age article.
Nestled among the media's meditations on the popularity of blogs is a theory that lends new meaning to "cyber sex." According to Simon Dumenco, a prominent U.S. media analyst, people read blogs at least in part because they "want to get laid."
In this week's Media Guy column for Advertising Age magazine, Dumenco contends that knowledge of the hippest, hottest blogs can increase hook-up opportunities and boost sexual attractiveness. He maintains some people are using niche blogs such as Gawker.com and Defamer.com to gain pop cultural insights that make them more socially desirable and ultimately more likely to get lucky.
It probably depends on who you meet. If you meet someone who also likes to read blogs, especially similar blogs, then it really might boost your chances of making a love connection. But Robert Thompson, a professor of popular culture at Syracuse University, offered up this buzz-killer.
"You're starting to hear conversation openers that have clearly been lifted from that day's blog,'' he says. "It's kind of like going into a bar and having someone ask you what your sign is the cue is just taken from somewhere else.''
Thompson agrees that, in certain circumstances, people seem more attractive if they're up on the latest news. But he says getting that news exclusively from blogs, which are largely cribbing from other media sources, cheapens the effect.
"On some level, that kind of approach to life makes you less interesting,'' observes Thompson. "Ultimately, reading more blogs won't help you any more than reading Lord of the Rings for the 50th time.''
We have to agree with Ad Age's Simon Dumenco on this one and not the Syracuse popular culture professor. Reading blogs and staying in the know is sexy. (via Jacqueline Mackie Paisley Passey)
Posted on March 14, 2006
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Do Sites Like MySpace Threaten Matchmaking Websites?
eMarketer has an article called "Online Dating Gets Tough" which covers the shrinking revenue growth at online matchmaking websites like Match.com and Yahoo Personals. The article also says rising competition from free sites like MySpace.com, Facebook, Friendster and Xanga may be a threat to the fee-based personals business.
"The fact is that online dating is a mature market," says Mr. Belcher. "Sites now specialize in matching people of specific races, religions, interests and professions, and there are multiple sites competing in each of these niches. Some sites now facilitate webcam-based dates, video-blogging, and other technological marvels."
In addition to competition within the category, a new potential competitive threat is arising: social networking sites. MySpace and Friendster offer online dating as one of the ways people may connect and communicate -- and they're free. Traffic on these sites has grown far more quickly in the past year than for online dating sites as a whole.
It does seem obvious that these sites pose a risk to fee-based personals websites. Anytime a competitor offers something for free that you are charging for it does suggest a potential threat to your business model and existence. The existing personals models already have a large database of singles and everyone there is supposed to be "available" for dating -- so much so that they are willing to pay the fees to use the service. On social networks like MySpace and Friendster it takes a little more effort to find out which people are looking for dates. However, they do have a "singles field" and browse and search features that let you crunch through the millions of people profiles to view only the profiles of singles.
Filed in the Dating and Personals Section.
Posted on February 20, 2006
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Ask Amy Slams Blogs
In a response to MySpaced Out, a woman whose boyfriend was spending too much time on MySpace flirting with other woman, Newsday's Ask Amy gives a response that is overly critical of blogs in general -- especially personal blogs.
As your letter points out, the virtues of life on the Web are also its deficits. People can easily meet and develop relationships, but the problem with developing relationships with strangers is that strangers have no reason to respect your privacy - especially if you don't. Your story is yet another reason why life online has become not only messy but also boring. People who live a virtual life don't have actual experiences. Their blogs tend to reflect that.
I can't understand why people are so hungry to share their every waking thought with the rest of the world - and I certainly don't understand why people are interested in reading these musings, personal details and outright lies.
Why not just blame the lame lying boyfriend instead of attacking blogs? Ask Amy might also be interested in a recent study that shows some social benefits from web use. Not everyone with a virtual presence is a boring loser with no "actual experiences."
Filed in the Dating and Personals section.
Posted on January 31, 2006
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Blogs Boost Photo-Hosting Site Traffic
The popularity of blogs is driving traffic to websites that offer photo-hosting according to a Nielsen/NetRatings study. InformationWeek has an article about the new study.
Since the beginning of the year, traffic on image-hosting sites overall has shot up 406 percent to more than 14.7 million unique users, Nielsen/NetRatings said. The number of people using the sites represents 10 percent of the total U.S. Internet population.
The top referring sites for the top 5 photo-hosting sites were blog-hosting service providers MySpace.com, Xanga.com, LiveJournal, Blogger and Microsoft's MSN Spaces, the research firm said.
Sites like MySpace.com and Xanga.com show that the blogging boom is also related to the boom in social networks, which are used for activites like dating and networking. Teens are using blogs and social networks to interact, share information, find dates and goof off so it is no surprise that the study found that teenage girls and boys were the demographic that was the most active in using photo-hosting websites.
Girls between the ages of 12 and 17 were the biggest users of photo sites, accounting for 15 percent of the total number of users, Nielsen reported. Teenage girls were two-and-a-half times more likely to visit an image-hosting site than the average user.
"It's not that incredibly surprising," Gibs said of the use of photo sites by teenagers, who have been quick adopters of the "fun element of blogging."
To some extent, teens are copying celebrity-magazine photos that are surrounded by text giving a description of what's shown, Gibs said. Many teens post pictures of places they've been, as well as of themselves and friends.
Since the use of blogs for dating and personals is expanding we have added a dating category at BloggersBlog.com. So far it is primarily teens on the social networks that use blogs as a dating tool.
Posted on September 15, 2005
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Blogs as Interactive Personal Ads
There are now daily articles in newspapers covering the interactions occuring on social blogging networks like MySpace.com and Xanga. Lately, some of these articles have focused on blogs as personal ads. An article from the Pacific News Service calls this kind of blog an impersonal personal.
This new social scene is getting out of control. Instead of meeting people normally we cruise the online profiles -- Friendster, MySpace, Xanga and Facebook-- for random people. These sites are supposed to keep friends connected, but I see people with about 100 plus "friends." Do they actually know these people? I can't count 100 people I know in the real world, much less people whose profiles I can access.
One thing I've noticed about the blogs and personal profiles people post online is how open people are, which I'm semi-guilty of myself. I find myself stumbling on to total stranger's site, and the next thing I know, I'm exploring his most intimate thoughts. It feels kind of stalkerish, like the public domain has gotten just a little too public -- even for the web. Sure, hooray for public expression, but there are some things which no one should know. Seriously.
We also covered blogs used for dating in an earlier post. Most blogs used for this purpose are generally found on the social networking websites. Social networking hubs are nothing new but the growing trend is resurfacing in articles now that most of the social networking websites have added tools to allow people to have a blog as part of their profile. If the trend continues these blogs could pose a threat to more established web dating services like Match.com and Matchmaker.
Posted on August 26, 2005
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Can Blogs Make a Love Connection?
Can blogs help people find a date? Adam Norris thinks they can. According to an Arizona Central article Adam cruises the blogs and profiles on MySpace.com to
search for potential dates. He says he already has a list of 300 "friends".
But for many younger than 30, a blog is as much an ace in the dating
game as a flashy car or a nice smile. Not everybody is looking to
influence society.
Norris, a self-described geek with a slight frame and, until recently,
no car, says he has had better luck with women in the past year. The
reason? His discovery of MySpace, a blogging conduit that allows anyone
to register, create a personal profile with pictures, and be linked to
people anywhere in the world.
Norris says he has more than 300 "friends" on his MySpace account, and he
has communicated with each of them.
"Over the past year, I've met so many people I'd never have met otherwise,"
he says. "My social skills are so much stronger now, and it began with the
sort of training that blogging provided."
The blogs mentioned in the azcentral.com article are found on large social networking services like MySpace.com, Thefacebook.com and Friendster.com
where meeting people for dates is already a common practice.
Less is known about personal ads placed on stand-alone blogs.
There does not yet appear to be a specific tag set-up to identify a
blog post as a personal ad. However, blogger Jacqueline Mackie Paisley Passey
says her
personal ad is getting
good traffic. While there may be a use for blogs and dating it may
not be wise to blog too much about past relationships -- you might
regret it later.
Posted on August 15, 2005
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Blog it Today. Regret it Tomorrow?
Today's young bloggers often find frank posts about relationships,
college and teen life and even drunken adventures amusing but an MSNBC.com
article says some of these pots may end up coming back to haunt the posters.
Some also speculate that more scandalous blog entries -- especially those
about partying and dating exploits -- will have ramifications down the road.
"I would bet that in the 2016 election, somebody's Facebook entry will come
back to bite them," Steve Jones, head of the communications department at the
University of Illinois at Chicago, says, referring to thefacebook.com, a
networking site for college students and alumni that is something of a cross
between a yearbook and a blog.
More traditional blog sites -- which allow easy creation of a Web site with text, photos and often music -- include Xanga, LiveJournal and MySpace. And they've gotten more popular in recent years, especially among the younger set.
People often change their lifestyles and habits after their teen and college years and may regret having an online diary that details every escapade and every relationship. Blogging may also make it easy to say something that wouldn't normally set to a person in a face-to-face encounter. And for teens
it may allow them to vent frustrations -- which might cause trouble later if adults discover their blogs. The MSNBC.com article cites a Pew study
which found that 79% of teens believe that people their age are not careful
enough when giving information about themselves online.
Caitlin Hoistion, a 15-year-old in Neptune, N.J., says she knows people who go
as far as posting their cell phone numbers on their blogs -- something she doesn't do. She also often shows her postings to her mom, which has helped her mom give her some space and privacy online.
"That's not to say if I thought something dangerous was going on, I wouldn't ever spy on her," says her mother, Melissa Hoistion. "But she has given me no need to do so."
Posted on July 11, 2005
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Teens Prefer Private Blogs
The New York Post has an article about a new AOL study looking at how teenagers use email, IMs and blogs. Half of all teens would rather turn to a blog than their parents when it comes to discussing their feelings. 67% of teens also prefer private blogs where only close friends can have access. Even for dating the Internet is starting to win out. The New York Post writes: "For example, 36 percent of teens said they'd rather ask a boyfriend or girlfriend out on a date through
instant messaging than by picking up the phone and calling the person. Just one in four used Ma Bell over IM to set up a date."
Posted on March 28, 2005
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