Yahoo Plans to Overhaul Yahoo 360

Posted on November 10, 2006

Yahoo 360, the blogging and social networking service from Yahoo, may be undergoing an overhaul. Technically, the service appears to still be in beta even though the site launch in March, 2005. The Yahoo 360 logo still has the word beta included on it. PC World says Yahoo is the sixth leading blogging and social networking site according to a September ComScore Report. A post on Between the Lines about Yahoo's plans for changes at Yahoo 360 cites Yahoo co-founder David Filo as mentioning acquisitions.

Dave McClure, from the audience, asked why Yahoo hasn't acquired Six Apart's blogging tools or Facebook to gain some faster traction in blogging and social networking. Horowitz responded, "We put Yahoo 360 out there and learned a lot from it. 360 may be doing a 180, and change and adapt to address the opportunities." He didn't offer any specifics as to what the 180 degree turn looks like.

Filo added, "We are absolutely interested in blogging, and we hope five years from now to be a major player in that space. We will look at acquisitions."

There is no word of any upcoming changes posted recently to the Yahoo 360 Team Blog. If they do make changes to Yahoo 360 they should try and provide more blog friendly URLs. The current blog URLs even for the Yahoo 360 Team Blog have strings of characters like "1qCkw2Ehaak.hdNZkEAzDrpa4Q."



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