Paid Content reports that Yahoo has registered the me.me domain name. Yahoo is presumably going to use the domain for its Twitter competitor called Yahoo Meme.
Yahoo, however, calls the purchase "an essential component of our online branding strategy." The buy may suggest that Yahoo is readying a wider roll-out of the service, which has not been advertised widely.
On Meme, users write up short entries and add photos or videos to their pages, which are called "memes;" users can "follow" other memes and track entries from those pages via one central dashboard.
One downside with Yahoo Meme is it appears you have to create a Yahoo account to register. Not everyone wants their accounts all wrapped together. It is much easier to create a Twitter account right now because it is only tied to an email address.
