AT&T delivers blogging? Several blogs have been discussing this billboard (photo on the right by spcoon) and what it might mean. Adrants wonders if the "delivering blogging" claim is related to bandwidth.
This at&t billboard from their new campaign has been floating around Flickr for some time now. It, of course, alludes to the SBC acquisition of at&t (guess their doing the lower case thing now) and how that somehow delivers blogging. We suppose it just means they own more of the world's bandwidth so they have the right to say they deliver whatever they want.
So it could be that AT&T is claiming to deliver blogging in a way that your electrical company delivers reading or GE delivers toast. B2Day points out that a search for "blog" on AT&T's website gives you nothing. A search for blogging comes up empty as well. More on this new campaign from AT&T can be found here on BetaNews. (Via Scobleizer)
Blogs will also play a role in jazzing up the AT&T brand. One advertisement will include a view of Earth from space with pictures of individuals communicating, and feature the words "Blogging, delivered."
What will all the people who still have never heard the word blog or blogging think of AT&T's ad campaign? When they finally do discover blogs will they think AT&T delivered them?
