Kevin Federline, also known as K-Fed and Mr. Spears, has a new website with a blogish structure (but no permalinks). He also has a profile on MySpace where he has accumulated 7,000 "friends." Many of the people are thanking Kevin for the "free ad" in their MySpace postings so they may be more interested in exposure than friendship. Federline is using MySpace to promote his new rap album. His song called "PopoZao" has been played over 31,000 times on MySpace.com. MySpace is known for promoting music and recently launched its own music label. The Pleasant Morning Buzz (also a Writers Write, Inc. blog) has more about Federline's new website and album.