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TiVo Turns Longtime Fan Into Corporate Blogger

TiVo has made Nova, a longtime TiVo customer and fan, the blogger of the new TiVo blog.
My name is Nova. As a longtime TiVo customer, I have been spreading my love for the TiVo service far and wide by gently coercing (sometimes, flat out forcing) my friends and family to experience the fabulousness that is TiVo. None are ever sorry. And so it goes that they tell 2 friends, and they tell 2 friends, and so on and so on...

Well, here I am a few years later, such an aficionado that I've landed a position here at TiVo headquarters that gives me license to talk TiVo all day!
Matt Haughey at PVR Blog says TiVo's blog launch is a good idea:
TiVo's had a few rocky moments in the past year or two, and often I could point to a lack of communication as the main problem. A TiVo customer notices something strange, posts about it online, and eventually other users gather and share complaints -- but those complaints are usually met with silence from TiVo HQ or you might hear a soundbite from a news story. With a new official company blog, I think TiVo could do a lot of good for the company by having an open and honest communication channel with customers -- many potential problems could have been nipped in the bud with a few carefully worded statements at the right time.
An unofficial Tivo Blog, at TivoBlog.com is looking forward to reading the new blog. PVR Wire notes that there has not been a post on the new blog since October 25th. It doesn't look like Nova and TiVo are going to get cut any slack if they miss a blogging day here or there.

Posted on October 27, 2005



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