BloggersBlog.com
BloggersBlog.com
Homepage
RSS Feed
Search
Twitter



Microsoft Buys Tiny Stake in Facebook For $240 Million

Facebook MicrosoftThe New York Times reports that Microsoft has purchased a 1.6% stake in the Facebook social network for $240 million. The investment gives Facebook an extremely large valuation: $15 billion.
The two companies said on Wednesday that Microsoft would invest $240 million for a 1.6 percent stake in Facebook. The investment values the three-year-old Facebook, which will bring in about $150 million in revenue this year, at $15 billion.

The deal ends two months of jockeying between three major Internet players for the right to invest in and forge close ties with Facebook.

As part of the deal, Microsoft will sell the banner ads appearing on Facebook outside of the United States, splitting the revenue with it. Last year, Microsoft struck a deal with Facebook to run banner ads on the site in the United States through 2011.

The astronomical valuation for Facebook is evidence that Microsoft executives believed they could not afford to lose out on the deal. Google appears to be building a dominant position in the race to serve advertisements online. Fearing it might lose control over the next generation of computer users, Microsoft has been trying to match and in some cases block Google's plans, even if that effort is costly.
The Times article says Facebook has annual revenues of $150 million a year so the $15 billion valuation is 100 times its annual revenues. It's hard to see how this is not an overpayment on Microsoft's behalf but they do need to keep Google away from Facebook and News Corp. already has its social network investment with MySpace. The Microsoft-Facebook news is being discussed heavily in tech blogs as you can see on the Techmeme and Megite memetrackers.

Tags: facebook | microsoft-facebook

Posted on October 24, 2007
Permalink| | | Comments (View) | |



blog comments powered by Disqus
The Writers Write Lifestyle Network
Bloggers Blog
Book Blog
Crafters Craft
Drivers Drive
Fantasy SF Blog
Gamers Game
Health News Blog
HowToWeb.com
The IWJ Blog
Lovers Love
Media Cynic
Petosphere
Pleasant Morning Buzz
Science News Blog
Shopping Blog
Singers Sing
Surfers Surf
Traders Trade
Video Nacho
Watchers Watch
Workers Work
The Write News
Writer's Blog












www.bloggersblog.com

Copyright © 2005-2010 by Writers Write, Inc. All Rights Reserved.